ABOUT THE BOOK
The Average American: The Extraordinary Search for the Nation's Most Ordinary Citizen
FROM THE PUBLISHER
"John Q. Public. Plain Jane. The Average Joe. We know the type but we've
never met the person, until Kevin O'Keefe look matters into his own hands.
O'Keefe hit the road, pored over surveys and studies, and asked questions of
all the "just-folks" that he met, in an effort to find the one man or woman
who is more average than any other. And he asked, what does America - a
nation as fond of its superlatives, its winners, and its "best of" lists as
it is of the common man - think about the averageness within it?"
He
traveled from New Hampshire to Hawaii to talk business with the proprietors
of Average Joe and Average Jane Athletics Company, spent election day with
the first candidate for the Average America party, and was wowed by the
magician Myklar the Ordinary. He looked closely at what is often overlooked:
the especially ordinary, the remarkably everyday, the extraordinarily
average.
Combining this search with a look into the history and assumptions
about the average American, O'Keefe discovered that many myths about
Americans are untrue. We are not as culturally divided as is often said, nor
as fat. Most people are staying in suburbs rather than moving to exurbs, IQs
are rising, and no, not everyone wants to be famous. As he had hoped, he
learned a lot about this country, the people in it, and whether it's okay to
be average.
TABLE OF CONTENTS
Ch. 1 "All that is great, good or beautiful" 1
Ch. 2 "Obscurity is forever" 11
Ch. 3 The middle way 19
Ch. 4 Ordinary magic 33
Ch. 5 Your name in lights 49
Ch. 6 Guns, gambling, and giving it away 69
Ch. 7 Somewhere over the rainbow 81
Ch. 8 Going coastal 117
Ch. 9 Fanfare for the common man 133
Ch. 10 Average American voter 149
Ch. 11 Son of the father of the average American 173
Ch. 12 The average American 187